Karachi, September 23, 2025: National Bank of Pakistan (NBP) has added another milestone to its list of achievements by securing the UnionPay International Award for Strategic Contribution – Marketing Promotion.
The award was handed over by Mr. Nadeem Haroon, Country Head of UPI (Pakistan, Qatar, Bahrain & Afghanistan), to Mr. Rehmat Ali Hasnie, President & CEO of NBP. The ceremony was attended by senior leadership of both organizations.
Representing NBP were Mr. Adnan Nasir, SEVP/Chief Digital Officer; Mr. Fouad Farrukh, SEVP/Group Chief, Aitemaad Islamic Banking; Mr. Faisal Ahmed Topra, SEVP, Retail Banking; Mr. Imran Farooqui, SEVP/Group Chief Operations; and Mr. Nabeel Aslam, SVP/Wing Head – Cards. From UnionPay International, Mr. Kashif Ali, Head of Business Development (Pakistan & Bahrain), and Mr. Muhammad Ali Abbas, Senior Manager (Pakistan, Afghanistan & Qatar), also joined, along with Mr. Fahad Mahmood, CEO of Decagon Pakistan (Pvt.) Ltd.
The award recognizes NBP’s successful collaboration with Golootlo, Pakistan’s largest discount platform offering more than 30,000 merchant discounts nationwide. Through this partnership, NBP has launched several impactful campaigns for staff and customers, boosting debit card usage, promoting digital adoption, and enhancing customer engagement across the country.
This latest honor marks NBP’s fifth major award from UnionPay International, following earlier distinctions for Highest Debit Card Issuance, Highest POS Spend, Highest Number of Active POS Users, and Highest Virtual Cards. With this recognition, NBP continues to establish itself as a leader in digital banking innovation, customer convenience, and marketing excellence in Pakistan.