Easypaisa CEO highlights local digital innovation as key driver of financial inclusion in Pakistan at Money20/20
Islamabad, September 18, 2025 — Jahanzeb Khan, President & CEO of easypaisa digital bank, underscored that insight-driven digital innovation, tailored to Pakistan’s market realities, is central to achieving full-spectrum financial inclusion in the country, where financial inclusion has crossed 60%.
Speaking at a high-profile panel discussion titled “Future of Global Finance is Local+Digital” at the first edition of Money20/20 Middle East in Riyadh (15–17 September), Jahanzeb joined fintech leaders including Rob Cameron, Global Head of Acceptance Solutions at Visa, and Ahmad Habib Alhaddad, Senior Director – Product Development at STC Bank. He outlined the role of easypaisa — Pakistan’s first digital retail bank — in expanding financial access to millions, especially underserved communities in one of the world’s largest unbanked economies.
“One of our focus areas is to make easypaisa the primary platform for families receiving remittances, small businesses conducting international transactions, and young freelancers working with global clients. By facilitating faster, cheaper, and more accessible cross-border payments, we aim to transform the role of digital finance in Pakistan’s economy,” Jahanzeb said.
He stressed that easypaisa’s mission aligns with the government and State Bank of Pakistan’s ongoing efforts to digitize the economy and promote a secure, interoperable, and inclusive financial ecosystem. As the country transitions toward a cashless economy, easypaisa aims to democratize financial services, making them affordable and convenient for banked, underbanked, and unbanked populations alike.
The session also highlighted how easypaisa is leveraging Ant International’s global expertise with local insights to scale innovative solutions. From AI-driven tools and eKYC to unlocking Mobile-Platform-as-a-Service (mPaaS) capabilities, panelists discussed the collaborative potential of global-local partnerships in reshaping the financial inclusion landscape.
With a customer base representing one in every five Pakistanis, a 31% female user base, and over 2.7 billion transactions processed in 2024 worth PKR 9.5 trillion (nearly 9% of Pakistan’s GDP), easypaisa continues to set new benchmarks in digital banking, financial empowerment, and cross-border financial connectivity.
Money20/20, launched in 2012, is regarded as one of the world’s premier fintech platforms, bringing together banks, Big Tech, startups, regulators, and investors to shape the future of financial services through innovation and collaboration.