Harsh monsoon weather disrupts tourism in Pakistan’s northern regions, prompting safety measures
Tourism in Pakistan’s northern areas is under severe pressure as this year’s intense monsoon rains and frequent landslides cause widespread damage and endanger visitors. According to the Meteorological Department, rainfall has been well above normal, with Chakwal seeing double its usual precipitation by mid-July.
Key tourist routes in Murree, Soon Valley, and Kalabagh remain blocked, with rescue teams struggling amid ongoing downpours. The Swat river claimed the lives of at least 13 tourists after sudden flooding, while landslides in Diamer district of Gilgit-Baltistan resulted in three deaths and 15 missing persons. Parts of the Karakoram Highway have also been closed.
These dangers have deterred many travelers. Lahore resident Imran Ahmed said, “We have canceled our annual trips to Murree due to safety concerns.” Tariq Mahmood shared, “Landslide warnings near Soon Valley forced us to turn back. It’s too risky now.”
Experts highlight that unchecked encroachments and fragile infrastructure exacerbate risks to these destinations. They urge the government to improve early warning systems, strengthen emergency response, and protect the environment.
Tour operator Nadeem Shehzad noted a significant drop in bookings since early July. “Professional operators offered safer options to clients, who mostly accepted. However, unlicensed guides sometimes mislead tourists through social media, encouraging visits to hazardous locations,” he warned.
In response, Punjab’s Tourism Department has set Tourism Quality Standards at all key sites. Secretary Raja Jahangir Anwar said safety protocols will become mandatory, roads will be rebuilt to reduce landslide risks, and drainage systems will be cleared of encroachments.
“Punjab’s tourism is divided into three zones, with northern areas like Murree most vulnerable to weather impacts,” Anwar said. The government has allocated Rs18 billion to enhance tourism infrastructure, safety, and new destinations development.
The Tourism Secretary advised travelers to monitor weather updates on the department’s website and use the PDMA helpline before planning trips to ensure safety.